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hypersport says

Just bumping this for you JP in case you didn't see it while you were gone.  Thanks.

October 7, 2008 from the Web.
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jpvillanueva says

Hi hypersport, thanks for bumping this question! 

Translation matters are pretty difficult, and I could only hazard a guess to why the translator made the choice they did on this hair-loss commercial. 

When you talk about body parts, including hair, you usually use a reflexive form, as you pointed out above.  If you leave off the reflexive, you're talking about a body part that is not... part of the body. 

For example: 

Se lava las manos.  He's washing his hands--reflexive; the set of two hands he has and the ends of his arms.  

Lava sus manos.  He's washing his hands--no reflexive pronoun; this sounds pretty un-natural.  Maybe he has a pile of disembodied doll hands in a bag, and they are dirty, so he's washing them.

So when you don't use the reflexive, you're not talking about the natural set of parts that your body comes with, and maybe hair transplants are not included in the natural set of hair that your body comes with. 

However, that seems to contrary to the actual point of the commercial, which is that it's your own hair, and you treat it just like you would your original hair. 

Anyway, that's my guess.  I'll leave it up to the native speakers to corroborate (or not corroborate) my hypothesis!  :)

 

October 7, 2008 from the Web.
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